Get Number One On Search Engines
If your site has any value at all, you will probably get a listing on the major search engines. This is standard. But in order to take advantage of the power of search engines, you really want to be listed in the top ten. With Google, the technology is programmed to analyze your site for content. If your content is not valuable, it will list you low because chances are, people will find that your site is not what they are looking for. In essence this makes Google a better search engine than most others because the highest listings are usually the most relevant.
Pick One Factor That Gets You To The Top
This is a difficult one. As I already said, content is king with Google. However, there is one other thing that might be more significant. Good quality links to and from your site. The search engine technology builds a ranking system that analyzes links to and from your site. Depending on the quality and quantity of those links, Google assigns you a ranking that helps it determine your final listing rank. For more information on getting people to link to your site click here.
Getting Number One With Pay Per Click Advertising
These days, most people trying to make money through their websites are advertising. Good or bad, a paid advertisement will often get you straight to the top depending on your strategy. The disadvantage of getting to the top with links and content is that you have to wait for the search engines to examine your site. This could take anywhere from days to weeks, or even months. With pay per click advertising, you can get to the top almost instantaneously. For more information on pay per click advertising, click here.
Your best bet is to make sure that both your content and your links have value and quality. Combine that with a little pay per click advertising and you have an unbeatable solution.